Social Media - Facebook Twitter and Blogs NEW

The course is aimed at small / medium sized business interested in using social media to promote and develop the reach of their business.  Social Media is rapidly becoming an area that businesses are being encouraged to launch into, it’s becoming the new buzz word. 

Understanding the various channels available and how to best exploit them can be time consuming and confusing.  The course will help you develop a plan of activity and indentify where to start with you social media strategy.
 

Key Objectives

After attending this course delegates will understand:

• The principles of Social Media
• Identifying how to use the various tools available
• Developing a strategy for using Social Media
• Indentifying suitable content that users will look for
• Understanding how to get started

Course Outline

• What is Social Media
• Indentifying useful content
• What tools to use
• Power of Blogs
• Setting up Social Media Tools
• Saving time / integration
• What’s being said about me
• Tracking the effectiveness
• Structured activity planning
• LinkedIn, Facebook, Twitter – Why are these business opportunities? 

Key Benefits

• Better understanding of Social Media platforms
• Identify opportunities to use Social Media
• Understand where to start
• Create Action plan for structured activity